Starshine Odyssey

Project management & Storytelling

All creatives are property of Kiloo Games

Marketability Test project

Translated and clarified a fragmented game concept into a cohesive marketing vision in collaboration with the product owner. Developing a visual storytelling strategy that resonated with the target audience while staying true to the dark theme of the game.

bringing the concept to light through feedback sessions

how to brighten a dark game

One of the challenges with this game was the dark visuals. Based on earlier tests dark creatives had a negative impact.

As we still had to keep the expectations true to the game, we tried to find a way to add light by adding the frame and clouds in the bottom, pulling the gameplay screenshots forward adding light behind them.

Portfolio by sally storm

Sr. Creative Marketing Manager